摘 要：漂母墓是淮安重要的人文旅游景点。目前漂母墓景区的开发程度浅，交通设施尚不完善，但其地理区位良好，旅游资源丰富，人文底蕴深厚，同时对传承和创新乡村文化，建设保护乡村环境等起到不可估量的作用，具有提升的必要性，因此应立即进行整改提升的工作，具体从周边环境到景区内部等方面进行提升景区形象。从吃、住、行、游、购、娱多方面加强基础设施建设，改善周边环境，打造舒适氛围，吸引游人目光；从景区内部布局、设施完善等多方面安排景观布局，增添景区设备，提供游乐环境；从避免与其他景区撞车角度融入创意思维，比如增加农家乐等，增添项目趣味性。同时提升相关人员素质，多方面多角度提升漂母墓景区景观形象，打造人文旅游胜地。91876

毕业论文关键词：漂母墓；景区形象；景观提升

Abstract: The washerwoman tomb in Huaian is an important cultural tourism attractions。 At present the development degree of the washerwoman scenic Tomb of shallow, traffic facilities is not perfect, but its good geographical location, rich tourism resources, rich cultural heritage, and the inheritance and innovation of rural culture, play a very important role in the construction of rural environment protection, it is necessary to promote, therefore should immediately carry out rectification and improvement work, concrete to enhance the image of the area from the surrounding environment to the internal scenic areas。 From eating, live, travel shopping and entertainment to strengthen infrastructure construction, improve the surrounding environment, to create a comfortable atmosphere, to attract visitors attention; from inside the scenic area layout, facilities and other aspects of landscape layout arrangement, scenic spots to add equipment, provide recreation and other scenic spots from the environment; to avoid the crash angle into the creative thinking。 Such as the increase of farm, add items of interest。 At the same time, improve the quality of personnel, many aspects to enhance the washerwoman Tomb scenic landscape image, build cultural tourism resort。源G于J优L尔V论N文M网WwW.youeRw.com 原文+QQ75201`8766

Keywords: the washerwoman tomb；scenic spot image； landscape upgrade

目   录

1 前言 4

2 漂母墓景区概况 4

2。1 地理区位 4

2。2 交通状况 5

2。3 景区开发 5

3 景观形象提升条件分析 6

3。1 漂母墓景区来自优I尔Y论S文C网WWw.YoueRw.com 加QQ7520~18766 景观现状 6

3。2 空间布局分析 8

3。3 形象提升的必要性 8

3。4 可行性分析 9

4 景观形象提升的对策 10

4。1 加强基础设施建设，打造良好旅游环境 11

4。2 改善周边环境，融入城乡特色 12

4。3 重整空间构造，完善内部设施 13

4。4 融合多种创意，增添景区风趣 16

4。5 提升相关人员素质，树立良好人文形象 17

结  语 18

参 考 文 献 19

致  谢 20