摘要：目前，世界上出口服装数量最多的国家是中国，因此我国服装对外贸易已经成为国家贸易中重要的组成部分，促进了我国的经济发展，但由于国际形势的不断改变，服装出口国数量逐渐的增多，我国服装出口遭遇了前所未有的挑战。长三角地区作为我国服装对外贸易的主要地区之一，解决了就业难的问题以及促进了经济的发展，但是近几年该地区的服装产业发展速度明显下降，同时产生了许多问题。想要长三角地区服装出口贸易持续的发展，就必须对服装产业进行转型。因此，研究该地区服装对外贸易的当前形势具有非常大的意义。本文主要分为四个部分，第一部分是长三角地区服装业出口现状，主要是对服装产业的出口主体、贸易模式及出口产品结构的变化进行分析；第二部分是长三角地区服装业出口面临的问题；第三部分是分析长三角地区服装业出口现状原因分析，主要是分析主观原因与客观原因；第四部分是长三角地区服装业应对市场变化具体措施，主要包括对内与对外两方面的策略。43148

毕业论文关键词： 长三角地区；服装业；出口贸易

Analysis of the garment industry export situation of Yangtze River Delta region

Abstract: China's clothing in international trade occupies an important position, is the world's largest exporter of clothing, clothing industry foreign trade on China's economic development has a strong role in promoting, but with changes in the international situation, the rise of emerging garment exporter, China's clothing exports by greater challenges. Yangtze River Delta is one of China's clothing export is the main area, in solving the employment, promote economic development plays an important role, in recent years the pace of development has slowed down. At the same time, there are many problems, in order to promote the garment industry in Changjiang Delta of foreign trade development, speed up the garment industry transformation is imperative. Therefore, it is very significant to the garment industry export situation of Yangtze River Delta region. This paper is pided into five parts. The first part is Yangtze River Delta region and garment export situation is mainly analysis of changes in the garment export industry body, trade patterns and the structure of export products; the second part is the Yangtze River Delta area in the garment export industry is facing the problem; the third part is analyzes the causes of long triangle area export situation of garment industry, is mainly analyzes the subjective reasons and objective reasons; the fourth part is the Yangtze River Delta and garment industry to cope with changes in the market specific measures, mainly including the strategy of internal and external two aspects.

Key words:  Yangtze River Delta;  garment;  export  trade

目  录

一、长三角地区服装业出口现状 1

（一）中国服装出口概况 1

1、出口规模持续增加 1

2、贸易方式明显优化 2

（二）长三角地区服装出口现状 2

1、服装业出口主体 2

2、服装业贸易模式 2

3、服装业出口产品结构 3

二、长三角地区服装业出口面临的问题 4

（一）目标市场单一，企业出口风险大 4

（二）生产成本增加，国际市场竞争加剧 4

（三）民营企业占主导，服装附加值缺少自己的专利和品牌