摘要农村物流主要是指货品以农村为发货地或接收地的实体流动过程，农村物流以其复杂性包括农用物资方面、农产品、农民的生活必需品，农民生产生活产生的可再生资源的回收利用等方面，与城市物流相比，农村物流又有自己的发展特点。而本文主要以台州临海的乡村为例的来进行分析讨论。主要分析了台州临海地区发展农村物流的有利条件，以及目前所存在的困境，并且针对目前的不足来提出针对性的策略，主要通过促进农村居民的线上消费来带动物流发展，并且不断发展当地的电子商务，电子商务的发达来促进农村电商物流的不断完善，最后是通过与电商“巨头”的合作，通过申请加盟，来利用各电商巨头现有的物流网络和体系，利用他们现有的物流技术，来突破临海当地现在的农村物流困境。76642

本文希望在台州临海农村物流上有所突破，并且来促进农村电商进一步发展，促进农村经济的进步，提高当地农民的生活水平。

Rural logistics mainly refers to goods in rural areas for delivery or receive an entity flowing process, rural logistics in its complexity, including the necessities of agricultural materials, agricultural products, farmers, farmers in production and daily life of renewable resource recycling utilization, compared with the city logistics, rural logistics and the characteristics of their own development。 In this paper, taking Taizhou Linhai village as an example to discuss。 Mainly analyzes the favorable conditions of rural logistics development in Linhai, Taizhou, and existing difficulties, and aiming at the shortage of current to put forward the strategy, mainly through the promotion of online consumption of rural residents to drive development of logistics, and the continuous development of the local electronic commerce and the development of electronic commerce to promote the continuous improvement of rural electricity supplier logistics, and finally through the cooperation with the business "tycoon", through the application of join, to take advantage of the various business tycoon existing logistics network and system, using their existing logistics technology, to break through the temporary local sea now rural logistics difficulties。

    This article hopes to have a breakthrough in the rural logistics in Linhai, Taizhou, and to promote the further development of rural electricity suppliers, promote the progress of rural economy, improve the living standards of local farmers。

毕业论文关键词：电子商务； 乡村电商； 物流网络；乡村物流网络构建

Keyword: E-commerce； Rural E-commerce； Rural Logistics network

目    录

1。引言 4

2。农村电商物流概述 5

2。1 农村电商物流概述 5

2。2 农村电商物流与城市电商物流 5

3。台州临海农村电商物流发展优势 6

3。1台州临海物流基础设施现状 6

4。1。1港口 6

4。1。2铁路 6

4。1。3公路 6

3。2 物流企业 7

3。3 临海地区农业电商发展现状 7

3。4各电商巨头向农村的“进军” 8

3。5 发展物流的资金基础——金融融资 9

3。6政府对物流发展的支持 9

4。临海农村电商物流发展困境