摘要本文主要从多个方面来比较中国媒体中的传统媒体和新媒体两者之间的话语方式的相同和不同,并且以社会发展为基础,结合一些真实的社会案例来进行前人基础上的深入探讨。话语方式指的是人们说出来或者写出来的语言所采用的方法和样式。而本文主要研究的是在中国大环境下的媒体呈现出来的话语方式。在前期我通过从报纸、电视、网络等传统媒体和新媒体的调研,对其中的一些关键词语进行统计分析,从而对传统媒体和新媒体的话语形式进行对比分析,其中也涉及到了话语内容和话语属性的问题。45900
首先,从语言学的角度来看,跟随时代的发展和由传统社会到现在民主社会的过渡,新媒体话语的态度倾向性更强,而且个性化十足,主要关注社会生活和公共领域。而传统媒体话语因为在传统社会的时代特性的局限则更加关注政治生活和国家话题;
其次,我们从传播学角度来看,新媒体具有“自下而上”的特点,而传统媒体则呈现“自上而下”的特点,这也是根本上的不同。正因为如此,使得新媒体话语方式和传统媒体话语方式在表现形式和内容上都存在较大的不同。并且从目前社会发展现状来看,新媒体的话语已经对传统媒体话语的权威性造成了一定的冲击。
本文在对传统媒体话语方式和新媒体话语方式进行对比分析的基础上,进一步分析了传统媒体和新媒体在话语体系中的抗争和协商,并为两种媒体话语体系的协同发展研究奠定基础。
毕业论文关键字:传统媒体;新媒体;话语方式;比较分析
Abstract
This article mainly from several aspects to compare Chinese traditional media and new media in the media the discourse pattern is the same and different between the two, and on the basis of social development, combined with some real social case for in-depth discussion on the basis of predecessors'. Discourse refers to the language of the people speak or write methods and styles. And this paper mainly studies the present circumstances of media discourse in China. In prophase I from newspapers, television, network and other traditional media and new media research, statistical analysis of some of the key words, the discourse of traditional media and new media forms were analyzed, which also involves discourse content and discourse attribute.
First of all, from the perspective of linguistics, with the development of The Times and the transition from traditional society to a democratic society now, attitude orientation of new media discourse is stronger, and personalized, focus on the social life and the public domain. Because in the era of traditional social and traditional media discourse features of limited pay more attention to the political life and the national subject;
Secondly, from the Angle of communication, new media has the characteristics of "bottom-up", while the traditional media to present the characteristics of "top-down", this also is fundamentally different. Because of this, makes the new media discourse and media discourse traditional way in both form and content is different. And from the current situation of social development, new media discourse has authority to traditional media discourse caused a certain influence.
Discourse based on the traditional media and new media discourse pattern were analyzed, on the basis of further analysis of the traditional media and new media in the discourse system of struggle and consultation, and for two kinds of media discourse system of coordinated development research foundation.
Key words: Traditional media; New media; Discourse; A comparative analysis
目  录
引言    1
第一章  传统媒体话语方式和新媒体话语话语方式的特征比较    2
1.1 两套话语方式表现形式比较    2
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