（三）维护客户关系··············································7

四、微信广告的营销··············································7

（一）主题活动营销··············································7

（二）视觉营销方式··············································7

（三）品牌营销··················································8

（四）微信平台集赞营销··········································8

五、微信广告营销的困境··········································8

（一）广告传播效果好坏受粉丝数量多寡影响························8

（二）微信广告内容更新过快导致广告到达率低······················8

（三）微信平台给人的印象差······································9

六、微信广告营销效果的实现途径··································9

（一）增加朋友圈人数，提升广告传播力····························9