摘 要互联网是时代与科技进步的产物,并且移动互联网思维本质上是用户思维。所以,确立以顾客为中心的思维方式,提供使顾客满意的客户体验,能够抓住市场,获得长远的发展。同时,互联网作为一种信息技术手段应用也极为广泛,可以使企业管理更加完善、系统化、专业化。物流行业作为一个服务性行业,最根本的地方就在于服务,因此,本文一开始先介绍第三方物流、第四方物流对于制造商企业的意义、各自的模式以及趋势如何,再从物流公司作为一个服务性公司立足,针对互联网新形势下,客户对服务的要求、满意度和客户体验的方向着手,为了达到良好的客户体验以及配合制造商的一般或者个性化的物流需求,德邦物流公司对物流服务做出的怎样的调整,论述公司如何在时代的变化下,跨境更新基本服务内容、提供差异化服务、运输末端最后一公里派送问题、运输模式招募合伙人、金融创新等方面进行详细阐述。最后简述利用互联网信息科技优化德邦物流公司的内部管理,以达到能够提高更好、更优质的物流服务。84933
毕业论文关键词:互联网;第三方物流;客户体验;
The research of the DEPPON company logistics services method in context of the Internet
Abstract Internet is a product of the times and technological progress, and the mobile user is thinking。 So, establishing a customer-centric way of thinking, and providing customer satisfaction of the customer experience, will be able to seize the market and get access to long-term development。 At the same time, the Internet as a means of information technology applications are extremely broad, and can make the management more perfect, systematic, professional。 the logistics industry as a service industry, the most fundamental is the service。 Therefore, I first introduced the importance of the third-party logistics, fourth party logistics to manufacturers as well as trends。 Based on the fact that the logistics company is a service company, under the new situation of the Internet, the customer service requirements, satisfaction to customer experience and direction, in order to achieve good customer experience, and to meet the manufacturer's general or inpidual logistics needs of logistics services, the DEPPON logistics company how to make adjustments。 I discussed what the company did in changing times, such as update the basic services, provide differentiated services, last kilometer delivery problem, change the way of service, financial innovation and so on。 Finally, the use of Internet technology not only can optimize briefly DEPPON logistics company's internal management, but also can improve the company in order to achieve better and more high-quality logistics services。
Keywords: The Internet ;Third Party Logistics ; Customer Experience;
目 录
0引言 1
1物流和“互联网+”相关理论研究 2
1。1 物流相关理论 2
1。1。1物流服务的特性 2
1。1。2物流服务模式 3
1。2“互联网+” 8
1。2。1“互联网+”内涵 9
1。2。2 “互联网+”特征 9
1。2。3 “互联网+”下物流的趋势 9
2德邦公司物流服务现状与存在问题分析 10
2。1公司简介 10
2。2德邦公司物流服务主体现状